" Affiliate Program "
Program objectives:
Objective 1:
Increase user base
Grow the Coingira platform user base by acquiring 5,000 new users through the affiliate program within the first six months. Track the number of new users who sign up through affiliate referrals to measure progress towards this objective.
Objective 2:
Drive trading volume
Generate an additional $10 million in trading volume from referred users within the first six months of the affiliate program. Monitor the trading activity of referred users and compare it to the overall trading volume on the platform to determine the impact of the affiliate program.
Objective 3:
Enhance brand awareness
Increase brand awareness by reaching new audiences through the networks of affiliates. Monitor social media engagement, organic search traffic, and direct website visits to gauge the growth in brand awareness. Aim for a 20% increase in these metrics within the first six months of the program.
Objective 4:
Build a community of loyal users
Foster a community of engaged and loyal users who actively participate in discussions, provide feedback, and recommend Coingira to their network. Measure this objective through user retention rates and activity levels on the platform, with a target of 75% retention among users referred through the affiliate program.
Objective 5:
Diversify customer acquisition channels
Develop the affiliate program as an additional customer acquisition channel, accounting for at least 25% of new users within the first six months. Compare the number of new users acquired through the affiliate program to those acquired through other marketing channels to assess the program's effectiveness.
Commission structure:
Revenue Share:
Offer affiliates a percentage of the trading fees generated by their referred users. This model can create long-term, passive income for affiliates as they earn a commission for as long as their referrals remain active on the platform.
You could set a fixed percentage, such as 20% or 30%, or offer tiered rates based on the affiliates’ performance.
Example:
Tier 1
20% revenue share for affiliates who refer up to 10 active users.
Tier 2
25% revenue share for affiliates who refer 11-30 active users.
Tier 3
30% revenue share for affiliates who refer 31 or more active users.
Cost Per Acquisition (CPA):
Pay affiliates a flat fee for each new user who signs up through their referral link and completes a specific action, such as depositing funds or executing their first trade. This model provides immediate rewards to affiliates for their referrals.
Example:
$10 per new user who deposits a minimum of $50 and executes at least one trade.
Hybrid Model:
Combine elements of both the revenue share and CPA models to create a balanced commission structure. Affiliates receive a flat fee for each new user who meets specific criteria, and they also earn a percentage of the trading fees generated by their referrals.
Example:
$5 per new user who deposits a minimum of $50 and executes at least one trade Plus, 15% revenue share from the trading fees generated by referred users.
Tiered Commission Rates:
Create a tiered structure based on the number of users referred, trading volume generated, or revenue share earned. Affiliates who reach higher tiers enjoy higher commission rates, motivating them to continually promote the platform.
Example:
$10 per new user who deposits a minimum of $50 and executes at least one trade.
Tier 1
15% revenue share for affiliates who generate up to $5,000 in trading fees from referrals
Tier 2
20% revenue share for affiliates who generate $5,001-$15,000 in trading fees from referrals
Tier 3
25% revenue share for affiliates who generate $15,001 or more in trading fees from referrals
Eligibility
To participate in the Coingira Affiliate Program, you must be at least 18 years of age, a resident of a country where the program is available, and have a verified Coingira account. Employees of Coingira and their immediate family members are not eligible to participate in the program.
Referral Tracking
Referrals will be tracked through unique referral links provided to affiliates upon successful registration for the program. The tracking cookie will have a duration of 30 days. Affiliates will receive credit for new users who sign up through their referral link within this period.
Commission Structure
Affiliates will earn a 20% revenue share from the trading fees generated by their referred users. Commissions will be calculated and credited to the affiliate’s Coingira account on a monthly basis. Referred users must complete a deposit of at least $50 and execute at least one trade for the affiliate to be eligible for commission.
Payment Terms
Commissions will be paid out in the same cryptocurrency in which the trading fees were generated. Affiliates must have a minimum balance of $50 in earned commissions to request a payout. In the event of chargebacks, refunds, or adjustments, the commission may be deducted from the affiliate’s balance accordingly.
Marketing Guidelines
Affiliates must comply with all applicable laws and regulations when promoting Coingira. The use of copyrighted materials, false or misleading advertising, spamming, or other prohibited practices is not allowed. Affiliates are required to disclose their affiliate relationship with Coingira as per the guidelines of the Federal Trade Commission (FTC) or any applicable governing body.
Intellectual Property
Affiliates are granted a limited, non-exclusive license to use Coingira’s trademarks, logos, and promotional materials solely for the purpose of promoting the platform. Affiliates must respect Coingira’s intellectual property rights and refrain from any unauthorized use.
Termination
Coingira reserves the right to terminate an affiliate’s participation in the program for any reason, including but not limited to, violations of the terms and conditions, inactivity, or fraudulent activity. Upon termination, any unpaid commissions may be forfeited.
Liability and Indemnification
Coingira shall not be liable for any damages or losses incurred by affiliates as a result of their participation in the program. Affiliates agree to indemnify and hold harmless Coingira against any claims, damages, or legal actions arising from their promotional activities.
Governing Law and Dispute Resolution
These terms and conditions shall be governed by the laws of [Jurisdiction], and any disputes arising from the program shall be subject to the exclusive jurisdiction of the courts of [Jurisdiction]. In the event of a dispute, both parties agree to attempt resolution through mediation before pursuing legal action.
Amendments
Coingira reserves the right to update or modify these terms and conditions at any time. Affiliates will be notified of any changes and are responsible for periodically reviewing the terms and conditions to stay informed about any updates.
By participating in the Coingira Affiliate Program, you agree to be bound by these terms and conditions.
